Lorraine Chisholm's blog
Double take on user experience
October 23, 2009 - Lorraine Chisholm
A few weeks back I was casually visiting my brother, and we got to talking about email. He'd just finished off his Master's Degree in Leadership, a program he completed about 80% online in a distance learning program. Alex's thesis on leadership in community gardening involved a lot of interchange with his adviser over the internet. He's a very social guy, and reasonably technically savvy. He has a problem. Turns out that with his email completed he was going to need another email account because the university account would eventually expire. He does have email for his day job, but he needs a personal one. I offer a simple solution... why don't you sign up for a gmail account? This is when he says, "I NEVER sign up for anything online".
Tools for Engagement: User Experience Offerings at Work at Play
September 22, 2009 - Lorraine Chisholm
At Work at Play we offer services that may not be top of mind when you think about designing or redesigning your site, but are key to maximizing your investment. We know that all great web sites offer both something valuable to users and a solid return on investment to your business. To achieve this value, our design team applies a well-honed skill set to craft experiences that motivate and involve your customers, fans, and site visitors. This approach supports your success through focused and productive online engagement for your customers.