January 09, 2012

Fresh Sheet - Facebook Business Cards and Livestream Debate


The Fresh Sheet is Work at Play's weekly selection of the best news. In this issue: Work at Play's new website, Facebook personalizes business cards, NBC livestreams Republican debate

Best to kick this off with a Happy New Year shout out to everyone! Hope you had a fantastic holiday and are settling into 2012 with an eye forward to all that it will bring. With that, the first Fresh Sheet of 2012 commences!

Work at Play Has a New Website

You may have noticed - since you're already here reading this -that things looks a little bit dfferent. For the latter part of 2011, we were hard at work redesigning our site. It was a true labour of love and we couldn't be happier to be starting a new year with a new look. Like any good agency, we blogged about they why's and the how's. Check it out, and let us know in the comments what you think. 

Business Cards Pulled Straight From Your Facebook Timeline

Social Business is a term that was just gaining some legs as 2011 came to a close. Moo, a UK online publisher, is taking the term literally, offering personalized business cards that pull images and quotes directly from your Facebook Timeline. Designed by the user, the cards are a unique way to connect your online and networking personas. With Facebook heavily promoting their new Timeline feature, this promotion is sure to get a few of the naysayers on the bandwagon. However, it's what lies beneath that I find most intriguing. Facebook hasn't exactly been the go-to place for forging and maintaining business connections...I can't help but wonder if this is a hint at things to come. 

NBC & Facebook Livestream Presidential Debate

This past Sunday, NBC hosted & aired a political debate for the 2012 Republican Presidential candidates. Common place, right? Especially considering 2012 is an election year. But did I mention that the debate was also livestreamed to Facebook? And that those watching could submit questions directly to the candidates via a special widget? And interact with other users, in real-time? Now it gets interesting. Much has been, and will continue to be, made of what role social media will play in the 2012 election. Since July of last year, NBC & facebook have been asking people to share issues they would like to see addressed during Sunday's debate. Over 2,000 comments have been left in the last few months, with people actively returning to continue discussions. With platforms like this, where people can directly interact with candidates and other folks from all over the country, it's looking pretty likely that the role social media will play will be substantial.