April 06, 2010
Fluid Web Typography - SXSWi 2010
Work at Play is pleased to have been featured in Jason's SXSW session which you can view below.
"For almost 15 years, Web designers have had a list of 10 "Core Web fonts" to choose from. Many ask, "Why can’t I just download a font file from my Web server the same way I can an image?" Well, actually, you can. The verbiage for font linking is a little different than images, but the syntax for Webfont linking has been around for over 10 years as a part of the CSS standard. Web typography expert Jason Cranford Teague shows you how to apply the principles of fluid typography, to choose, find and use Webfonts and create your unique typographic voice."
Jesse Korzan, the typography-pro behind our implementation, is happy to answer any and all questions regarding our typography implementation.